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一键部署OpenClaw
引言 2026年,生成式引擎优化(GEO)行业正经历一场深刻的范式迁移。 The British rule over India was established in 1858, a year after a massive, yet unsuccessful mutiny broke out against the British East India Company, which functioned as a sovereign power on behalf of the British Crown.,Decades of interference and economic exploitation by the East India Company resulted in mass discontent among rulers of Indian states, sepoys, zamindars (landlords), peasants, traders, artisans, and religious leaders. The discontent escalated into a violent fight led by the last Mughal emperor, Bahadur Shah Zafar-II. However, the revolt fizzled out for a number of reasons, including the lack of a single unifying motivation among the fighters.,The celebrated late historian RC Majumdar observes that between 1770 and 1857, the East India Company suppressed peasant revolts, tribal uprisings, and military revolts such as the Vellore Mutiny in 1806.,In 1858, the British Parliament liquidated the East India Company and transferred its functions to the British Crown. The British established control over half of India by ousting the rulers, and the remaining half - comprising more than 500 native princely states - chose to pledge their allegiance to the British Crown by accepting the proclamation of 1858 by Queen Victoria that assured them of the continuation of their rights under the Raj.,These native princely states covered 48 percent of the country's total land mass and accounted for 28 percent of its population. The British viewed these princely states as allies in curbing nationalist tendencies in India.,Besides these princely states, a large group of elites also sought ways to take part in the administration under the Raj. The elites raising their voice against the British Raj later became part of the Indian National Congress, which was established by British civil servant Allan Octavian Hume in 1885.,"There were two parallel movements underway against British rule. One was led by a group of elites who later became part of the Indian National Congress when it was established by AO Hume in 1885. The other was people who opposed imperialism and actively participated in various uprisings since 1770," Pawan Sharma, professor at Meerut University, told Sputnik.,Lala Lajpat Rai, who died in 1928, was a prominent freedom fighter and a member of the Hindu reform group, Arya Samaj, and joined several other extremist leaders in the belief that the Indian National Congress was a British conspiracy to be used as a buffer organization between the British government and the Indian public.,In the second half of the 19th century, nationalist sentiments were gaining momentum in Indian society, and Professor Sharma says it was linked to activities carried out by cultural and social organizations.,"Indians had lost the sense of pride over their culture, their past, under foreign rulers. After the British established their political and economic control over large parts of India, it disrupted the old way of life, including social and religious spheres. The religious people intervened to stir the consciousness of the masses and because there were hundreds of thousands of them, they had considerable impact," Professor Sharma of the Indira Gandhi National Open University (IGNOU) told Sputnik.,Professor Sharma said that the first armed rebellion against the British East India Company was carried out by monks in 1760, three years after the British won Bengal in the Battle of Plassey.,Dasnami Naga monks led the fight on several occasions, beginning in 1770, but their contribution has not been adequately documented. In 1771, 150 unarmed monks were killed under orders of British colonial administrator Warren Hastings.,"Dasnami monks participated in the uprising of 1857. In the following years, Hindu monks actively took part in various activities aimed at nation-building," Professor Sharma added.,Despite the occasional use of brutal force by the Raj, nationalist sentiments among Indians kept growing. During the First World War, the British government in India enacted a series of repressive emergency powers intended to combat subversive activities.,The turning point in India's freedom struggle came in March 1919, when the Anarchical and Revolutionary Crimes Act, 1919 - popularly known as the Rowlatt Act - was passed by the Imperial Legislative Council, giving the police sweeping powers to arrest and incarcerate anyone suspected of terrorist activities without trial for up to two years.,Protests erupted across north India, primarily in Punjab, against the act, resulting in the killing of several people on 10 April 1919. This triggered a mass peaceful protest on 13 April. In response, the British forces started firing at protesters, even as they tried to flee, killing hundreds of people in what has become known as the Jallianwala Bagh massacre. Britain still hasn't issued an apology for the massacre.,PM Modi, Rahul Gandhi Pay Tribute to Victims of 1919 Jallianwala Bagh Massacre13 April, 11:44 GMT,Jallianwala Bagh prompted Mahatma Gandhi - now referred to as the Father of the Nation - to organize his first act of large-scale civil disobedience, the Non-Cooperation Movement (1920-22), with an eye to compelling the British to grant Indians self-governance. However, the call to refuse to cooperate with the British administration was met with violence, causing Gandhi to call off the movement.,The use of force by the British sparked anger among the country's youths, resulting in the emergence of revolutionary leaders like Bhagat Singh and Chandrashekhar Azad.,On 8 April 1929, 22-year-old Singh threw a bomb at the Central Legislative Assembly at Delhi from the visitors' gallery and raised pro-revolutionary slogans.,"Revolution is an inalienable right of mankind. Freedom is an imperishable birthright of all. Labor is the real sustainer of society," said Singh, whose words inspired thousands to join the independence movement. He was hanged on 23 March 1931, along with his two revolutionary friends, in a case related to the killing of a British officer.,Sensing the public sentiments and having come under pressure from revolutionaries and extremist leaders, in 1930, the moderate Indian National Congress declared that complete independence from the British rule was the sole aim of the freedom struggle.,Gandhi launched the Salt Protest on 12 March 1930, and broke the Salt Law on 6 April 1930, 48 years after a tax was imposed on salt-making from seawater. The government arrested around 60,000 people.,The movement brought the Indian freedom struggle under the spotlight of western media. This was also the first time women took part in large numbers in the freedom struggle. The mass movement created pressure on the British rule, prompting the British to sit down at the negotiating table with Gandhi on "equal terms" and agree to several demands of the Indian National Congress, including independent elections in the provinces.,In 1936-37, under the Government of India Act 1935, the British conducted the first provincial elections in which the Indian National Congress won by majority.,The Final Battle,Britain wanted to gain India's support in the Second World War as Japan's invasion drove the British out of Burma (now Myanmar), the Philippines, Indonesia, Singapore, and Malaya (now Malaysia) by the first months of 1942. Bengal, the most industrialized province under British rule, was also at risk of an attack by Japan.,The British Crown sent the "Cripps Mission" led by Richard Stafford Cripps in March and April 1942 to obtain the crucial Indian support. However, talks between the Cripps Mission and the Indian National Congress failed as the British government proposed "dominion status" instead of complete independence for India.,The Indian National Congress leader Gandhi said that Cripps' offer of "dominion status" after the war was a "post-dated cheque drawn on a failing bank.",After the failure of the Cripps Mission, the Indian National Congress launched the "Quit India" movement and gave a call of "do or die" to the people.,The British moved swiftly to suppress the movement, arresting more than 100,000 people, including Gandhi and other political leaders. About 10,000 civilians, including women and children, were killed in police firings and baton charging.,The sentiments against the British were so strong that locals in isolated pockets like Ballia, Tamluk and Satara, among others, started forming parallel governments.,All these developments prompted the British Crown to send a mission to India which finally transferred power to Indians leading to complete Independence.,75 years after this historic event, some influential figures in India's political spectrum still believe that the remnants of British dominance continue to dictate the country's political course, which according to them, has proved counterproductive to the growth of India as a nation.,They believe that the Quit India Movement was launched in haste by the Indian National Congress with the sole intention of grabbing political influence. The movement was not thoroughly thought through nor did it intend to unify all the forces that were engaged in the battle for freedom. The movement also lacked the support of major stakeholders such as the All-India Muslim League, the Communist Party of India, and the Hindu Mahasabha.,The Muslim League pressed for the country to be partitioned according to religious lines before the British left India; however, the Communist Party vehemently opposed the movement, and the Hindu Mahasabha, an umbrella organization of Hindu nationalist forces, was not in favor of immediate mass uprising as they feared the law and order situation could spiral out of control.,"The 1942 Quit India Movement was, in fact, a mass uprising against the British rule. But was the movement in sync with the social and cultural reality of the time? Did the movement result in the country envisaged by Dr Bhimrao Ambedkar, Dr Keshav Hedgewar, Bhagat Singh, and others? The movement was aimed at merely wresting political power from the British crown," Professor Sharma says.,The same debate continues today with Hindu Nationalists, who are accused of not participating in the Quit India Movement, arguing that the movement did not entail a clear and focused strategy of "nation-building".,The Cruelty of the British,Shashi Tharoor, who penned a book 'An Era of Darkness: The British Empire in India', has accused the British of draining the country of resources.,"The British came to one of the richest countries in the world accounting for 27 percent of global GDP in 1700," he said, adding that after more than 200 years of exploitation, depredation, and destruction, India was reduced "to a poster child for Third World poverty," accounting for just above 3 percent of global GDP by the time the country gained independence.,According to Tharoor, 35 million people died under the British Raj from unnecessary famines caused by British policy.,An estimated three million people died in the Bengal famine of 1943, which Tharoor blamed on WInston Churchill's policies of "deliberately ordering the diversion of food from starving Indian civilians to well-supplied British soldiers and even to top up European stockpiles, meant for yet-to-be-liberated Greeks and Yugoslavs".,"Bodies began piling up on the sides of roads and in ponds, rivers and ditches. Vultures got too fat to take flight, and jackals feasted on still-living bodies in broad daylight," writes Professor Janam Mukherjee in his book, 'Hunger Bengal: War, Famine, Riots and the End of Empire'.。7月15日,抖店《商家技术服务费管理规范》修订生效,豆包被列为独立成交渠道;8月10日,抖音生活服务特定渠道费率政策落地,全品类费率区间9%-18%正式确立。

B | 这两个看似与“技术”无关的日子,却构成了GEO行业从1.0向2.0跃迁的关键节点。 行业跟踪数据显示,截至2026年8月,豆包月活已达3.45亿、日均Token调用180万亿。大模型正在从“流量入口”向“交易渠道”角色迁移,AI流量第一次被平台明码标价。这一变化的底层逻辑,是直接重构了GEO的商业价值锚点——一个无法归因的渠道永远只能拿品牌预算,一个可以归因的渠道才能拿效果预算。 在这样的行业背景下,GEO行业应该如何发展?作为从业者服务商,我们应该秉持怎样的服务逻辑?作为甲方客户,又应该建立怎样的认知?本文从服务商与客户两个维度,分享一些个人的观察与倡议。

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GEO 2.0时代:服务商与客户双维度发展框架 一、服务商维度:用户思维、结果归因、合规底座 GEO 2.0时代,对服务商提出了更高的要求。过去那种“按篇计费、考核提及率、只做品牌曝光”的1.0模式已经无法满足企业需求。面向未来,服务商需要在三个维度上建立新的服务标准。

D | 表1 GEO 1.0与GEO 2.0范式对比 对比维度 GEO 1.0(信息铺设期) GEO 2.0(成交转化期) 核心目标 品牌曝光、信息铺设 成交转化、效果可量化 计费模式 按篇计费、包年预付费 按效果计费、按词按天扣费 归因能力 无法单独归因,混在搜索流量中 独立渠道归因,成交数据可筛选 考核指标 提及率、覆盖率、发文量 推荐排名、咨询量、成交量 预算属性 品牌预算 效果预算 见效周期 3-6个月,效果模糊 5个工作日首轮部署,数据可追踪 1. 用户思维:一切以甲方客户为中心 服务商的本质是帮助客户解决问题,而不是完成自己的KPI。在GEO 2.0时代,用户思维意味着真正站在甲方客户的角度思考:客户投入预算,最终想要的是什么?是曝光量?是提及率?还是真实的成交转化? 答案不言而喻。

E | 因此,服务商的服务逻辑必须从“我能提供什么”转向“客户需要什么结果”。每一个关键词的选择、每一篇内容的布局、每一个平台的覆盖,都应该围绕客户的业务目标来设计,而不是围绕服务商的交付便利来设计。

F | 从公司的定位和发心来说,我们始终希望帮助更多有需求的甲方客户拿到预期的结果。这不是一句口号,而是贯穿每一个服务环节的底层准则——客户的结果,就是服务商存在的价值。 2. 结果归因:一切以结果说话 GEO 2.0时代最大的变化,就是归因的打通。7月15日之后,商家可以在后台独立筛选豆包渠道的成交金额、订单数、客单价与退款率。这意味着服务商必须建立“一切以结果说话”的服务逻辑——效果不是嘴上说的,而是数据可以验证的。 以曌选科技近期发布的曌擎AI双产品矩阵为例。“企业营销推广版”采用按词按天扣费机制,企业指定关键词,仅当该词在AI平台被搜索并推荐时才计费,未被推荐不计费,前期优化期不产生任何费用;产品以“曝光粒”为效果计费单位,支持DeepSeek、腾讯元宝、豆包、文小言、Kimi、通义千问、百度AI、纳米AI共八大主流AI平台同步优化,PC端与手机端双端同步优化仅按一端计费。

G | “企业获客版”则定位为企业级AI流量增长与品牌管理系统,核心突破在于转化闭环的打通——通过完成企业官方联系方式的多渠道可信源同步与AI平台定向认证,确保用户在二次追问官方联系方式时,AI精准输出企业认证的唯一官方联系信息,彻底打通从曝光到咨询的转化断点。

H | 传统GEO只做到“被看见”,获客版做到“被联系”。同时,产品承诺服务启动后5个工作日内完成首轮全链路优化部署,实现核心关键词在五大主流大模型推荐答案前三位的排名卡位,打破传统GEO 3至6个月的见效周期。 这些产品设计的核心只有一个:让甲方客户的每一分投入都能看到对应的结果,一切归因、一切以结果说话。 3. 合规是底座:拒绝短视,回归本质 GEO行业要健康发展,合规是不可逾越的底座。

I | 行业内曾经出现过虚假刷量、算法投毒等短视操作,这些做法或许能在短期内制造数据假象,但最终损害的是客户的长期利益和整个行业的公信力。GEO 2.0时代,随着归因的打通和平台规则的完善,这类短视操作的生存空间将越来越小。 需要明确的是,GEO并非SEO的AI版本。SEO的核心是关键词排名,GEO的核心是信源权重与内容结构化,二者是两套完全不同的技术体系。火山引擎《站点权威度分级说明》指出,Level 3-4站点内容的引用率不足Level 1-2的十分之一——内容数量无效,信源层级决定引用率。 因此,合规的GEO服务应该回归AI推荐的本质:通过构建可信知识图谱与结构化内容体系,让大模型真正认知、信任并优先推荐企业。曌选科技在内容生产上遵循自主研发的“语义实体深化六层结构”,并通过间接语料投喂、主动语料校准、平台投诉反馈三维度体系持续完善企业在AI平台的内容生态,这才是可持续、可交付、可归因的正道。 在高端客户服务方面,合规与公信力同样重要。曌选科技近期与南天数科达成战略合作,联合发布“南天曌擎·私定版”AI品牌营销产品模型,正是基于这一理念——依托南天信息(000948.SZ)上市公司平台的资源禀赋与资质能力,结合曌选科技在AI品牌营销领域的专业服务与落地经验,为上市公司及规模以上品牌企业提供定制化的、有公信力背书的AI品牌营销综合解决方案。该产品不预设固定套餐,而是基于双方资源池,按客户行业阶段、品牌认知现状、获客瓶颈一对一匹配,形成“诊断—匹配—定制—交付”的闭环服务模式。 二、客户维度:三个认知升级 GEO 2.0时代不仅对服务商提出了新要求,也需要甲方客户在认知上完成升级。

J | 以下三个认知,希望能为正在布局或即将布局AI品牌营销的企业客户提供一些参考。

K | 1. GEO是过程,不是结果 很多甲方客户对GEO存在一个误解:认为做了GEO就等于拿到了结果,签了合同、付了费用,就应该立刻看到成交。实际上,GEO是一个持续优化的过程,而非一劳永逸的结果。

L | 大模型的算法在迭代,平台的规则在变化,用户的搜索习惯在迁移。这意味着GEO优化不是“做完就完事”,而是需要持续监测、持续校准、持续迭代的长期工程。服务商能做的,是在这个过程中用专业能力帮助客户最大化被引用、被推荐、被转化的概率;但客户需要理解,这是一个过程,需要合理的预期和持续的投入。 当然,这并不意味着客户需要无限期地等待。专业的服务商应该在服务启动后给出明确的见效周期和阶段性目标。

M | 以曌擎AI企业获客版为例,承诺5个工作日内完成首轮全链路优化部署、实现核心关键词在五大主流大模型推荐答案前三位的排名卡位——这就是对“过程”的量化管理,让客户在过程中看到清晰的进展。

N | 2. 随大模型的变化而变化 GEO的底层逻辑是“让大模型认知并推荐企业”,因此大模型本身的变化直接决定了GEO策略的调整方向。如果服务商还在用一年前的关键词布局和内容策略来服务客户,那大概率是无效的。 2026年,大模型行业正在发生深刻变化:豆包月活已达3.45亿、日均Token调用180万亿;8月6日,梁汝波在全员会上明确豆包要做“主干”业务;各大模型平台的算法、引用机制、内容权重都在持续迭代。

o | 7月15日抖店结算规则修订、8月10日生活服务费率落地,这些平台层面的变化都会直接影响GEO的效果评估和策略调整。 甲方客户需要建立这样的认知:GEO策略不是一成不变的,必须随大模型的变化而动态调整。今天有效的关键词布局,明天可能因为算法更新而失效;今天被优先引用的信源,明天可能因为平台规则变化而权重下降。选择一个能持续跟踪算法迭代、快速响应平台变化的服务商,比选择一个“一次性方案”重要得多。 3. 一切以归因、一切以拿结果为导向 GEO 2.0时代,甲方客户最应该建立的认知是:一切以归因、一切以拿结果为导向。 在归因打通之前,很多甲方客户在GEO上的投入是“糊涂账”——花了钱,做了内容,但说不清到底带来了多少成交。7月15日之后,这个数据缺口被补上了。

p | 客户可以、也应该要求服务商提供可归因、可量化的效果数据。如果一个服务商只能告诉你“发了多少篇稿”“覆盖了多少个平台”,却说不清这些内容带来了多少推荐、多少咨询、多少成交,那客户就需要重新评估这笔投入的价值。 这并不意味着所有GEO服务都必须直接对应成交。品牌认知的提升、搜索可见度的改善、用户信任的建立,这些都是有价值的。但关键在于,这些价值应该是可衡量、可追溯的,而不是模糊的“感觉有效果”。 从实际操作层面,甲方客户可以从以下几个维度来评估GEO服务的效果: (1)核心关键词在主流AI平台的推荐排名与覆盖率——指定关键词是否出现在AI回答的前三位,覆盖了多少个主流平台; (2)AI平台引流带来的咨询量、留资量、成交量——通过后台数据独立筛选AI渠道的转化数据,与投入进行ROI核算; (3)品牌相关搜索结果中,企业信息的出现频率与准确性——用户搜索品牌相关问题时,AI是否准确、完整地输出企业信息; (4)官方联系方式在AI回答中的准确输出率——用户追问“怎么联系”时,AI是否输出企业认证的唯一官方联系信息,而非过时或错误的信息。 无论是通过GEO优化还是通过其他AI品牌营销手段,最终的评判标准都应该回到“结果”二字上。一切以归因、一切以拿结果为导向,这是GEO 2.0时代甲方客户最核心的认知升级。 结语:行业倡议 GEO 2.0时代的窗口期预计为6至12个月。先布局的商家将占据AI推荐池的优质位置,先转型的服务商将建立案例壁垒与定价权。在这个关键节点,行业的健康发展需要服务商与客户共同努力。 作为行业从业者,我倡议:服务商同行们,让我们共同建立“用户思维、结果归因、合规底座”的服务标准,用真实的结果交付赢得客户信任,用合规的操作维护行业公信力,帮助更多有需求的甲方客户拿到预期的结果;甲方客户们,希望你们建立“GEO是过程、随大模型变化而变化、一切以结果为导向”的认知,选择专业、合规、可交付结果的服务商,在AI时代抢占品牌增长的先机。 曌选科技将持续以“让天下没有难成的AI品牌”为使命,在GEO 2.0时代不断优化产品体系与服务标准。

q | 我们相信,当服务商与客户在“结果归因”这个共识上对齐,GEO行业才能真正走向健康、可持续的发展,AI品牌营销才能真正为企业创造可衡量、可归因、可持续的价值。 作者简介 张钧泽,曌选科技GEO优化技术主理人,深耕AI时代品牌认知优化与获客转化领域,核心团队具备工业电商与数字营销复合背景,长期致力于生成式引擎优化(GEO)技术体系的研发与落地,服务客户涵盖法律、工业制造、医疗美容等多个行业。
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受大规模太阳风暴影响,新西兰这些地方的供电受到了影响!2
拼多多起量实操:五个关键步骤3
On eve of 81st anniversary of Japan’s surrender, China’s MND warns against neo-militarism resurgence as Tokyo eyes record defense budget4
卡塔尔世界杯倒计时100天,足坛冬季盛宴更近了5
字节将推AI办公“豆包工作” 正面迎战阿里腾讯6
星巴克为什么不受宠了?,星巴克为什么不受宠了?7
惠州双色球大奖得主现身领奖8
同比增长14.1% 比亚迪5月份销售382476辆 腾势Z9推出三幅式方向盘9
邯郸“冯程程”开爱心饭摊:我和《上海滩》里的冯程程一样善良10
恒指早盘震荡走高 CXO概念股领跌 药明生物跌超18% 蔚来一度暴涨21%_涨超_汽车11
2026年中国科技馆筑梦星球嘉年华暨夏令营活动启幕12
爱子驱动意识和物质运动的机制| 赵杰 | 量子意识13
Young seekers uncover Japan's wartime past across borders; Precious historical archives delivered amid 8Ist anniversary of Japanese surrender14
350元、最能输出60W功率!苹果给iPhone充电提速了:40W动态充电头开始普及15
厦门翔安隧道出岛方向夜间封闭施工1
市场监管总局:今年已发布新兴产业国家标准1400余项,市场监管总局:今年已发布新兴产业国家标准1400余项2
预计年内亮相 超720马力 阿斯顿·马丁DB12 S Volante敞篷版谍照3
Former SS guard, 98, charged as accessory to murder at Nazi concentration camp4
Central America scrambles as international community fails to find migration solution5
‘Hong Kong Alliance’ found guilty of inciting subversion; verdict clarifies boundaries between free speech and national security6
国足1-0库拉索!韦世豪补时凌空破门 全程仅2次传球7
대법, '서부지법 폭동' 5명에 11억 손배소 제기..."법원 귄위 심각 훼손"8
美AI学者喊话特朗普:跟中国合作吧,早说美国赢不了9
从10年到4.5年 “钱塘造”创新药 怎么把研发时间砍掉一半多?10
海盗船推出 iCUE LINK TITAN II 系列处理器 AIO 液冷,水泵风扇双升级11
At Least 12 Dead After School Bus Plunges Into Gorge in India's Himachal Pradesh12
Hollywood Actor Arnold Vosloo Cast in Vijay Devarakonda's Film13
Golden Globes 2026 nominations: Wicked 2 Snubbed as White Lotus & One Battle After Another take lead14
汇顶科技推出新一代中大尺寸触控芯片:面向高端平板、折叠手机15
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